Surface level keywords are teeming with competition. In order to compete online, finding little known keywords with good traffic is a crucial skill. It’s not a no brainer, but it’s not rocket science either; and you can bet that learning this skill will eventually pay off! Here is a brainstorming technique to find little known keywords. Thinking "Sideways" A great way to find little known keywords is through "sideways" thinking. In other words, "what else might this type of person type in?" Many people take the lazy route of only typing in their top level keyword and researching more keywords based on those results. Unfortunately, everyone’s doing that, resulting in a lot of competition. If you go one step beyond, it’ll very likely pay off for you. Put yourself in the shoes of your customer. If you’re selling an eBook on teaching men how to get a girlfriend, ...

I have finally started my Get Promoted interview series for entrepreneurs where I highlight someone's business here on the blog on a periodic basis. Yah! So if you are an entrepreneur, I'd love to do an interview with you to bring your band of knowledge and expertise to my readers. Let me know! I had the opportunity to interview my first victim, er shall I say interviewee, Danyelle Little, better known as the TheCubicleChick!! : - ) We found time to talk about a topic that affects everyone in business - Branding. In this interview, we talk about:

• What it means to "Stay In Your Lane"
• What branding Really Is
• Example of a branding idea gone wrong (and learning from mistakes)
• Danyelle's new ebook entitled, "Stay In Your Lane: A Guide to Branding You and Your Blog"

Bonus: ebook Giveaway on Monday, May 9

I want to give away a copy of “Stay In Your Lane: A Guide to Branding You and Your Blog” to one of my lucky readers. You will definitely want to get your hands on this one. It’s chock full of tips, techniques, and even worksheets (yes, you have to do some homework; I hope you didn’t think this would be done for you!) to help bloggers and social media types brand their blogs and web presence.

What You Need To Do To Qualify

All you have to do for a chance to receive a copy of “Stay In Your Lane” is:

• Leave a comment below to continue this discussion of staying in your lane and branding. Feel free to let us know your successes, concerns, questions, advice, or anything else you want to share about your branding experiences.
• Follow @xdwebsolutions on Twitter (if you’re not already)
• “Like”  me on Facebook (if you’re not already)

Hey, if you’re not using social networks like Facebook and Twitter yet, we need to talk because it should be part of your branding strategy

On May 9, one lucky person (selected using Random.org) will receive a free copy of “Stay In Your Lane: A Guide to Branding You and Your Blog.“

If you don’t want to enter to win a copy of the ebook, you can learn more about it and how to buy it here (non-affiliate link).

You can also find Danyelle online:

The Cubicle Chick blog

Twitter – @thecubiclechick

Your turn…

Go ahead and leave your feedback, share with your network, and follow the instructions above to enter to win a free copy!

***UPDATE***

Joyce (@MommyTalkShow), is the lucky winner of the eBook, “Stay in Your Lane: A Guide to Branding You and Your Blog“…Yah! Thanks to everyone who participated in the contest!