Hey guys, did you know that one of best ways to grow your interaction with your blog/website readers is to give them what they want?
Did you also know that the best way to find out what they want is to just ask them?!
Well, I'm taking the opportunity to ask you, my lovely, valued, loyal, and ever so thoughtful readers, what you want to see, know, and/or understand here on the blog.
For instance:
- Marty asked which plugins to use to build subscribers and traffic.
- Several people asked which Twitter tool I use - Hootsuite or Tweetdeck - so I provided my final verdict (that is as of June 2011 as we all know things change!)
- When I started using StumbleUpon, people asked me what it was
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June 21, 2011 
An effective headline is packed full of the most compelling, unique benefits of your offer, telling readers why they NEED to read on to find out more. It answers the infamous question "What's in it for ME?"
If it doesn't do this, your visitors won't have a reason to read more. But once you've got their attention with a compelling headline, you'll have an opportunity to draw them in with the rest of your content.
Here's an example of an effective headline:
Discover the Killer Marketing Strategy to Increase Sales by More Than 30%!
I'd click on that headline if I were interested in dramatically increasing my sales!
I find that when I'm creating headlines and titles for my content (whether it's for blog posts, articles, ebooks, etc.), I ask myself, "Will I want to read further?" I aim for a resounding yes but, honestly, it doesn't always ... 










