Many of my clients ask me how to write engaging website content. My only response is simply 1) Understand your readers and 2) Keep it real. It can't get any simpler than that. But we all know that simple and easy are two TOTALLY different things! Though I love to write, I'm not a content writer so I don't write content for others' websites. I leave that part to the Pros! So if you're struggling with your website content, it's always best to hire a professional to do so. If necessary, leave room in your budget just for this purpose. Interview content writers, check their work, and you should end up with polished, professional content. I often explain that having a great looking website but crappy content defeats the purpose of having an online presence. You don't perform your own surgery, do you? Of course ...

With more than 100 million blogs on the internet – and more being added every day! – it can seem like an impossible task to get your poor little site noticed. But it is possible to make a niche for yourself, even in a very competitive market space. Here are ten ways to create buzz around your blog: 1.    Write great content. It sounds simple, but it's true. If you want people to want to read your stuff, and refer your friends to your site, write content worth reading. Then do it again, and again, and again. As a matter of fact, it makes sense to ensure you understand the point of your blog before you begin writing content. 2.    Interact with other bloggers. There are many bloggers in your niche, and instead ...

Choosing a good topic is only the first step in creating a fantastic, bookmark-worthy blog post. After you've selected a topic– or better yet, beforehand – decide on the main point of your post. Each post on your blog should have at least one point.  Whether it's to encourage readers to sign up for your email list, urge them to leave a comment, or encourage visitors to buy something, each and every post should have a specific point and a call to action.  Here are four common points that blog posts have: 1. Encourage subscriptions If you write some awesome content that leave your visitors with an overwhelming feeling of "OMG, she/he was talking to me and I needed this right now!," they'll be impressed and longing for more. At the bottom of these types of posts, ask people to sign up to your newsletter or simply include a sign-up ...

Need some new blog posts ideas or titles? Looking to tap into a new niche? Or maybe you're just not sure what you really want to search for but have a broad, general term to start with? Try Google's Wonder Wheel! It can at least help you think about some ideas very quickly. So What Is Google Wonder Wheel? Google Wonder Wheel (GWW) is a wheel of wonder so to speak (LOL) which shows related search terms in a visual wheel like display where you can narrow down into other search terms which in turn become more wheels! Really, it's a fancy way to view search results but is has great potential. See It In Action! Your turn... Have you used the Google Wonder Wheel? Tell us how! Please share UPDATE: A Google spokesperson has informed Search Engine Land that the Google Wonder Wheel feature has been taken offline. Read more about it here: The ...

Question asked; question answered! Here's a question posed from the Ask Kesha segment of the blog. I've seen a lot written on getting more subscribers. With WP (Wordpress) running for me for just around a month (I write pretty much every day), I'm wondering what effective plugins I can use to build subscribers and traffic. I know there is tons of advice out there. So much it's difficult to take it all in. I guess I looking for something a little more direct. I'd be really grateful for any tidbits of assistance you can offer. Many thanks! Marty, http://lifechapters.net Answer Great question Marty. I, too, understand the frustration and confusion one can have with the plethora of information online today about getting traffic and building subscribers. So in an effort to help you, here are my initial thoughts.